how to ask a cool billionaire for money with a real letter

typewriter and all!

hereismatias

Jul 29, 2023

Dear Mr. ~~CEO~~ co-chairman Toni:

I want your money.

It's a harsh opening, I know. But rehearsing piano for Superbowl ads must be time-consuming.

The sooner you finish this letter, the more we get to hear you play, and that's a win for everybody.

Oatly tetra pak literature sparked my interest in 2015 when one of your locals imported me to Sweden.

After years of replenishing my B12 with your products, it seems the natural step to include you in my project as a sponsor and early investor.

The project is a YouTube series.

According to the last stats, we are about to hit 10 subscribers (7 as of today). That's with 0 videos uploaded. So we think we're up to a great start.

The mission of the series is to help people tell better stories.

We launch on August 2nd, one video per week, ad infinitum.

The first 4 videos are:

bad harry potter fan fiction made me a better writer
the matryoshka: a sneaky little movie trick we love
how to almost win a youtube editing contest
how to ask a cool billionaire for money in a letter

I wanted to include links, but this is a physical letter, and flipbooks are hard to make.

It's crass to speak money from the get-go, but then, again, that piano will not play itself.

We think 15,000 SEK/month is a good start.

In Oatly terms, that amounts to:

684,9 tetras of iKAFFE
470,2 Natural flavored Oatgurts

(prices at Willy's in Gögatan, Stockholm)

I assume that your sales vastly surpass those numbers.

This is a sound investment in my book.

The good news is that I've started the sponsorship already. The ad space is in place (picture in the envelope), and that's at least one meeting less for you, me, and your team.

I suggest a 3-month trial, then a review to see if we are the power couple I envision.

If you have ideas, questions, or want to talk about life, call me during office hours at +46735126584.

Alternatively, write back to our headquarters or shoot me an email at matias@atomicstories.net

Let the good times roll.

Kind regards.

Matias Ruiz-Tagle.