I'll be the first to admit that I have no idea who was the design lead at Apple when this happened.
We'll have to live with that. Too busy to Google, I prefer to believe that this person was José: the prodigy son of an Apple Store janitor.
José learned industrial design by osmosis while helping out his dad. He's just a great kid.
Fast forward 10 years, and it's Friday. José can almost taste the frosted pint of Lagunitas IPA he's about to destroy with the design team he leads.
But first, José must present the first iteration of an iPod prototype to Steve Jobs.
Hey, Steve. Here it is. The iPod. Just the way you wanted it. Little screen, a wheelie wheel, U2 songs already in it. We're very proud. You coming to the bar?
Steve Jobs played with the device, tried it out, weighed it in his hands, and said:
Hold your horses, Jóse. No bueno. Too big. Go back and make it smaller.
In a last attempt to save his karaoke night plans. José said:
"Steve, we had to reinvent inventing to create this iPod. It is impossible to make it any smaller."
“Hm. Is that so”
Holding his chin between index and thumb, Steve stood up, walked to the fish tank, and dropped the iPod inside.
The revolutionary "1000 songs inside your pocket" gadget sank like a rock.
But something else happened. Hundreds of tiny bubbles coming from the iPod floated to the top.
Those are air bubbles, Jóse. That means there is still space in there. You can make it smaller.
In awe, José could only say:
Don Steve...
(Some accounts say that 50 Cent's "In Da Club" started playing in the background)
Listen. You guys karaoke all the Ricky Martin you want, and put the Coronas on my tab.
Just make sure that this chonk sheds off some inches by next week.
And so they did.
The original iPod was 19.8 mm thin.
Today's iPhone is only 7.8 mm thin
Most of the space is used.
Since then, Steve has been uploaded to the cosmos cloud, and José still enjoys karaoke nights, lambada tournaments, and occasional speed dating.